CEO Simon Gerovich shares the 2025 vision

Simon Gerovich, CEO of Japanese investment firm Metaplanet, revealed that the company has ambitious goals with a strategic focus on Bitcoin by 2025.

In his latest tweet, the executive announced plans to expand Metaplanet’s Bitcoin holdings to 10,000 BTC.

Metaplanet Bitcoin Expansion

To reach the 10,000 BTC milestone, Gerovich said the company plans to use leveraged capital market tools. It will also focus on improving transparency and shareholder engagement through new initiatives.

The company aims to leverage the partnerships to drive Bitcoin adoption not just in Japan, but around the world. In addition, Metaplanet will explore opportunities to deepen its impact on the Japanese market and the broader Bitcoin ecosystem.

“Last year was transformative as we broke records, expanded our Bitcoin treasury and strengthened our position as the leading Bitcoin Treasury company in Asia. This year, we are focused on execution and generate even greater value for our shareholders.”

Gerovich had previously stated that if the United States adopts Bitcoin as a strategic reserve, it could ignite a global domino effect and ultimately prompt other nations to follow suit. He singled out Japan as a prime example, describing it as a country that often looks to the US for guidance.

The Metaplanet executive had also expressed confidence that if the United States under President Trump takes this step, Japan and other Asian countries are likely to mirror the move. These comments were made during Michael Saylor’s Bitcoin New Year’s party in Florida, where discussions focused on Bitcoin’s growing influence on global economic strategies.

2025: “Arrival of companies”

Meanwhile, Gerovich’s 2025 revelations come a fortnight after Metaplanet bought 619.7 BTC in its largest acquisition yet as part of its Bitcoin Treasury operations. That reserve was worth about $60.6 million at the time. Subsequent purchases have pushed shares of the Tokyo-listed company to 1,761 BTC.

Experts suggest that a major theme in 2025 could be the “coming of the corporate” amid the growing trend of businesses adopting Bitcoin as a reserve asset. Among the top corporate Bitcoin holders, MicroStrategy leads the pack with 446,400 BTC, followed by Marathon Digital with 44,394 BTC and Riot with 17,429 BTC. Metaplanet is currently ranked 15th behind Semler Scientific and Exodus.

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